Understanding Innovation
Innovation in design thinking is about creating user-centered solutions through experimentation and challenging assumptions.
User Journey Map
Creation & Analysis
A user journey map outlines the key touchpoints and emotions a user experiences with a product or service. It helps identify pain points and opportunities for improving the overall user experience.
Art of storytelling
The art of storytelling involves crafting a compelling narrative that connects emotionally with an audience, making information memorable and engaging. It uses characters, conflict, and resolution to convey messages in a relatable and impactful way.
Stakeholder mapping is the process of identifying and categorizing all individuals or groups impacted by a project. It helps prioritise stakeholders based on their influence, interest, and importance to ensure effective communication and management.
Business model creation involves defining how a company creates, delivers, and captures value. It includes outlining key components like target customers, value propositions, revenue streams, cost structures, and key activities.
Business Model Creation
Stakeholders Mapping
Empathy Mapping
Empathy mapping is a tool used to understand users' thoughts, feelings, behaviors, and needs by visualizing what they say, think, do, and feel. It helps teams build deeper insights into user experiences and design more effective, user-centered solutions.
Creation of Personas
Creating personas involves crafting research-based profiles that represent key user types, detailing their goals, behaviors, and pain points. These personas guide user-centered design and decision-making.
Plan to implement Solution
To implement a solution, first define clear objectives and break down the process into actionable steps. Then allocate resources, assign roles, set timelines, and continuously monitor progress to ensure successful execution and iteration.
This course presents an introduction to the Design Thinking approach and mindset using highly interactive exercises that will ignite the Innovative and Problem Solving abilities of participants. Learn how to use Design Thinking principles to develop Innovative and User Centric Solutions to complex issues of Business Sustainability. Discover and apply Design Thinking Tools and Techniques for a Human-Centred problem solving approach.
What You Will Learn
DESIGN THINKING FOR SUSTAINABLE BUSINESS DEVELOPMENT
In a world of constant mutation with business challenges that are getting more complex, it is critical for organisations to anticipate transformations in creating tangible, sustainable and meaningful solutions, to grow businesses while improving people's life.
